32Red Business Profile
"Award-winning online casino offering unparalleled gaming experiences."
32Red is a renowned British online casino company offering a wide range of gaming options, including slots, table games, and live dealer experiences. Established in 2002, it has become a trusted name in the online gambling industry, known for its extensive game library and commitment to responsible gaming.
Please note: While we do promote 32Red as an affiliate in other parts of BettingApps.org, this page isn't an advertisement but purely an informative profile of the brand
Company Overview
32Red is one of the UKs go to destinations for online casino and sports betting. Its mix of classic casino titles and live sports markets has earned it a devoted domestic following and a growing audience across regulated European territories.
Company Information
Company Type:
Subsidiary
Parent Company:
Kindred Group plc
Regulatory Authority:
Licensed and regulated by the UK Gambling Commission.
License Number:
45322
Corporate History
From its foundation in 2002, 32Red made its first major move in 2005 by rolling out a dedicated sportsbook platform. A milestone arrived in 2009 when it secured eCOGRA certification, underlining its commitment to fair and secure play. In 2017 the brand joined the Kindred Group family, gaining fresh resources and an expanded global footprint.
Key Milestones
2002
Established by Ed Ware in Gibraltar, offering a diverse range of online casino games.
2017
Acquired by Kindred Group for £176 million, expanding its presence in the online gaming market.
2024
Integrated award-winning titles from Peter & Sons, enhancing its gaming portfolio.
Products & Services
32Red’s portfolio spans a full sportsbook, a comprehensive casino offering and extra Live Casino and Poker Rooms. Its sportsbook covers top football leagues and global tournaments, while the casino hosts hundreds of slots and table games from leading providers. This range ensures broad market coverage and appeals to both sports fans and table game enthusiasts.
Sportsbook
Notable Features
Sports Available
American Football
Australian Rules Football
Baseball
Basketball
Boxing
Cricket
Cycling
Darts
ESports
Floorball
Football (Soccer)
Futsal
Gaelic Games
Golf
Greyhound Racing
Handball
Horse Racing
Ice Hockey
Lacrosse
MMA / UFC
Motor Sports
Netball
Rugby (League & Union)
Snooker
Squash
Table Tennis
Tennis
Volleyball
Water Polo
Winter Sports
Casino
Game Types
Software Providers
Over 100 Providers, Pragmatic Play, Play'n GO, Playzido, Blueprint Gaming, Evolution, Relax Gaming, NetEnt, IGT, Playtech, ELK Studios, Yggdrasil, and more
Other Products
Key App Features
- Access to over 4000 slot games, including table games.
- Huge Progressive Jackpots
- Live casino games, including HD immersive roulette
Technology Platform
Available on iOS, Android and mobile web, 32Red’s platform delivers seamless cross device access. The apps support live streaming of major sporting events, in app casino play with real time updates and one click deposits and withdrawals for swift account management. Behind the scenes, robust infrastructure keeps connections smooth and data secured at every step.
32Red Platform Availability
iOS, Android, Web
iOS App
Version:
5.15.0
Last Updated:
16/04/2025
Android App
Version:
6.0.0
Last Updated:
09/04/2025
Downloads:
5K+ Downloads
Market Position
32Red stands out with around the clock customer support and industry leading payout rates, backed by an award winning loyalty club that keeps players coming back. This mix of high value rewards and dependable service has cemented its strong position in the competitive UK market and driven growth across Europe.
Unique Selling Points
USP 1
Over 4000 casino games available.
USP 2
Slots from over 100 different providers
Customer Programs
32Red’s acquisition strategy kicks off with a welcome bonus of up to £100 and keeps engagement high through daily free spins. The refer a friend rewards scheme fuels organic growth by thanking existing players for each new sign up. Combined with targeted email and social media promotions, these tactics effectively attract and retain a loyal user base.
Current Promotions
Promo 1
Regular promotional calendar with various offers.
Promo 2
Win tickets to unforgettable live events
Promo 3
Jackpot Splash £1,500,000 Prize Pool
Loyalty Program
Red Ruby Rewards loyalty program with exclusive benefits and rewards.
Frequently Asked Questions
32Red accepts Visa Debit, MasterCard Debit, PayPal, Skrill, Neteller, EcoPayz, PaysafeCard, and Apple Pay. All deposits are instant with a minimum of £10. Credit cards are not accepted due to UK Gambling Commission regulations.
E-wallets like PayPal, Skrill, and Neteller process within 24 hours. Debit cards take 1-5 days, and bank transfers take 1-3 business days. No charges apply except bank transfers under £100 incur a £5 fee.
Yes, 32Red holds licenses from both the UK Gambling Commission (licence number 39430) and the Gibraltar Gambling Commission. The casino is also eCOGRA certified for fair gaming and player protection.