bet365: In-Depth Guide & Promotions

Written By:  Finn Huxley
Last Updated:  Jul 12, 2023

bet365 are one of the most well known brands in the online betting industry for good reason. Founded over 20 years ago, bet365 group now has 7000+ employees and serves over 90,000,000 customers globally. In this guide you can find information on bet365 as a business, and my review of their betting platform. This will involve diving into the features offered, what makes them unique, the offers and promotions offered to customers and much more.

To kick things off I’ve started with the customary “Pros & Cons” to display areas where bet365 excels or falls short.


  • Diverse sports/markets with competitive odds
  • Great live streaming & in-play bet coverage
  • Highly optimised website & mobile user interface
  • Live Chat Support with 24/7 access


  • Account restrictions can happen
  • Limited availability for some countries
  • Unique design can confuse beginners

Facts at a Glance

Some of the most asked about or searched for information about bet365 at a glance. I go into further detail about each topic later in this guide so keep reading to find out more.

Mobile Platforms:
Google Android & Apple IOS
Digital Security:
256-bit Digicert SSL, ISMS
Deposit & Withdrawal Methods:
Debit Card, eWallet, Bank Transfer, Prepaid Voucher
Customer Service Information:
Live Chat, Email & Post
Bet365 House Media Way, Stoke-on-Trent, UK

Total Customers:
90M as of 2023

Why is it called bet365?
From our research the most concrete answer on this is that Denise Coates bought the domain name in 2000 and picked Bet365 after her fathers original chain of betting shops.

Where is the bet365 head office?
Bet365 head office is located at Bet365 House Media Way, Stoke-on-Trent, England. While this is where Bet365 started, it has continued to grow and open offices in Manchester, Sliema, Sofia, Darwin, Sydney, New Jersey and Gibraltar.

All Bet365 Apps:
For the apps that bet365 offer I will focus on how they are offere on both the Google Play and Apple Store. While there are many other App stores out there, these two are all most people will need. You can find the apps released by “Hillside Technology Limited” on Google Play Store and simply “bet365” on the Apple Store. The bet365 suite has a total of 7 unique apps, 6 of those are shared across IOS and Android. These app are:

bet365 Sports Betting

bet365 Poker

bet365 Casino

Live Casino



Lastly, there is the bet365 Authenticator app which is only listed on the Apple Store in the UK. This allows for instant verification and other security checks for users to securely approve bets on mobile.

Bet365 guides, everything you need to know

Bet Builder
Bet Credits

Live Streaming – Bet365 has live streaming available on sports like football to e-sports along with loads of other sports and big events. Bet365’s recent improvements to streaming, like full-screen viewing, the Video Wall, and Bet In-Stream features are all covered in this guide.

Bet365 Signup Offer – Every Bet365 signup offer and promotions for new or existing customers. There are ongoing promotions running constantly at Bet365, from best odds guaranteed to the soccer substitute guarantee. We have covered each in this welcome bonus and promotions guide.

Casino Welcome Bonus
Poker Welcome Bonus
bet365 Cash out

Bet365 Log in – Our Bet365 login guide is for desktop, mobile, and the apps. It walks you through the proccess for each device, and the alternatives on apps such as Touch ID and passcode login. Lastly we cover some common bet365 login issues and potential solutions.

Countries Where Bet365 is Legal – In 2023, bet365 is legal in many countries worldwide, including the UK, US, Canada, Australia, and China. However, there are always restrictions to licenses that vary from country to country, even where they are known to operate. There are also restricted countries, territories or states where you cant access bet365, including France, Turkey, Portugal, and Poland.

Bet365 Mastercard – What Is It, and How Do You Get One?

Bet365 Goals Giveaway – The Bet365 Goals Giveaway for the 2023/24 soccer season is a free-to-play promotion letting participants win up to £10 in free bets each week. People taking part reveal up to five football matches each week. If any of the revealed matches have four or more goals, users can receive bet credits to use when placing bets.

How to do a placepot on bet365

Withdrawals & Deposits with bet365

How long do withdrawals take? Bet365 withdrawal times differ between all the methods available to withdraw money from bet365.

Payment Method Min Max Fee Process Time
Mastercard Debit £5 £20,000 Free Instant
Maestro £5 £20,000 Free Instant
Visa Debit £5 £20,000 Free Instant
Google Pay £5 £5,000 Free Instant
Apple Pay £5 £5,000 Free Instant
PayPal £10 £5,500 Free Instant
Wire Transfer £100 £100,000 Free 2-10 Banking Days
Pay by Bank app £5 £5,000 Free Instant
paysafecard £5 £770 Free Instant
Click to pay £5 £5,000 Free Instant
Withdrawal Method Min Max Fee Process Time
Mastercard Debit £5 £20,000 Free 1-3 Banking Days
Maestro £5 £20,000 Free 1-3 Banking Days
Visa Debit £5 £20,000 Free 1-3 Banking Days
Apple Pay £5 £2,000 Free
PayPal £10 £5,500 Free Upto 24 Hours
Wire Transfer £5 £100,000 Free Upto 24 Hours
paysafecard £5 £2,000 Free Upto 24 Hours