How we Review Betting Brands and Apps

Written By:  Finn Huxley
Last Updated:  Jun 18, 2023

As a seasoned punter and member of the team, I’d like to guide you through our rigorous process for reviewing betting websites and apps. As a team, our aim is to provide a detailed snapshot of each platform’s mobile experience. So, below I’ll share the steps we follow in our reviews to give readers the information we belive most important when picking a betting app.

To help in this proccess we try to cover questions most asked by other people in the betting community. This ties together nicely to provide honest reviews of bookmaker or their apps, and answers most important questions posed by users.

Mobile User Experience Testing

Mobile Experience

In the world of on-the-go betting, a top-notch mobile experience is paramount. It isn’t just about shrinking a desktop site to fit your phone. Instead, it’s about creating an experience specifically tailored for punters on the move. Here’s how we dissect this element:

Downloading Ease and Multi-device Usability:
We start by checking how straightforward it is to download an app on your Android, iOS or tablet. The performance across these devices is also evaluated. We believe that regardless of your device type, your betting experience should be enjoyable.

Registration, Verification, and Navigation Simplicity:
We then walk a mile in your shoes. Where we can, we sign up, verify our accounts, and explore the app. Our reviews favour apps with an intuitive interface and a hassle-free onboarding process.

Mobile Live Streaming and Real-Time Updates:
I’ts always more enjoyable being able to watch events you’ve bet on, live. So, we check if the platform offers live streaming and the quality of it. Also, we look at how quickly the app pushes out updates and notifications about your bets.

Efficient Customer Service on Mobile:
We know how important it is to get help when you need it. Hence, we assess the speed and efficiency of the platform’s customer service. Our reviews note the different support channels available and their response times.

Deposits & Withrawals Reviewed

Deposits & Withdrawals

After many years of betting I can safely say I understand how important seamless transactions are for an enjoyable betting experience. So, here are the features we look at for deposits and withdrawals:

Variety of Payment Methods:
When it comes to payment methods we mostly check whether the platform accepts a wide range of options. Most bookies offer deposit methods like credit/debit cards, e-wallets, and bank transfers. While less important to some people, this can be a big part of the decision making process if you are looking to deposit with cryptocurrency for example.

Quick & Secure Transactions:
Time is money. That’s why we evaluate the speed of deposits and withdrawals on each platform. We also check that the process is secure. Nothing should keep you from getting into the game or enjoying your winnings promptly and safely.

Transaction Fees:
We believe you should keep as much of your winnings as possible. So, we check whether the platforms charge fees for transactions and how much. Those with low or no fees naturally score higher in our reviews.

Deposit/Withdrawal Limits:
Transparency is crucial in the world of betting. We look at whether the platform provides clear information about their min and max limits for deposits and withdrawals. Our reviews favour platforms that are upfront about these limits.

By closely examining these features, we give you a clear idea about each platform’s transaction process. Usually this can make it obvious is the bookie being reviewed is going to be a good fit for you.

Graphics and UI Review

Graphics & UI

Next on our review checklist is “Graphics & UI.” As an experienced punter and a member of the team, I know that a visually appealing and intuitive interface can make all the difference in your betting journey. Here’s how we break down this important area:

Quality Visuals and Interface Design:
The first impression often sets the tone, which is why we evaluate the quality of visuals and the overall design. The best apps make it aesthetically pleasing to place a bet.

Clear Layout and Readable Fonts:
Simplicity is the ultimate sophistication, especially in design. We look for platforms that have a clear layout with easily readable fonts. The aim is to make your navigation and betting process as effortless as possible.

Smooth Transitions and Animations:
We appreciate the little things, like smooth transitions and animations that add to the user experience. Apps that offer this subtle polish generally score higher in our reviews.

Mobile-Optimized Images and Icons:
Since our focus is mobile betting, we scrutinize the optimization of images and icons for mobile. A great app ensures that all visual elements look crisp and load quickly on your mobile screen.

By analysing these aspects, we aim to provide a well-rounded picture of each platform’s user interface and graphics.

All Betting Options Reviewed

Betting Options

Betting Options:
Variety adds spice to life and to betting. So, we assess the range of betting options available. This includes features like cashout, as well as the diversity of sports covered by the platform.

In-Play/Live Betting Availability:
The excitement of betting doesn’t have to end when the game begins. That’s why we check if the platform offers in-play or live betting. This feature can add an extra thrill to your betting experience.

Bet Customisation:
We value platforms that let you call the shots. So, we look for options that allow personalised bets. After all, betting should be as unique as the bettor.

In-Built Statistics and Data:
Informed betting can be the difference between a win and a loss. Thus, we appreciate platforms that provide in-built statistics and data. This feature can be a valuable tool in making strategic bets.

Review of ongoing promotions and Welcome Bonuses

Promotions & Bonuses

Ongoing Promotions and Offers:
We love a good deal and we know you do too. That’s why we examine whether the platform consistently offers promotions. Regular deals can keep the excitement going long after the sign-up.

Competitive Welcome Bonuses:
A warm welcome can make a world of difference. We look at the attractiveness of the welcome bonuses offered to new users. Platforms that offer competitive bonuses for newcomers often get a thumbs up in our reviews.

Understandable T&Cs for Bonus Usage:
A bonus with complicated terms is no bonus at all. We carefully review the terms and conditions attached to bonuses. The simpler and fairer they are, the higher the platform scores in our reviews.

Choices for Welcome Bonus Offers:
One size doesn’t always fit all. We appreciate platforms that offer multiple choices for their welcome bonuses. This allows you to pick a bonus that best suits your betting style and goals.

By analysing and tracking these elements, we provide you with a comprehensive understanding of the bookies best offers and current promotional activities.

Betting App and website security testing


Encryption and Data Management/Protection Measures:
Your personal data is as valuable as your winnings. So, we scrutinise the encryption and data management practices of each platform. We prefer platforms that use advanced encryption and strict data protection measures.

Secure Login and Authentication Methods:
Strong walls keep out unwanted visitors. Hence, we assess the security of the login process. Platforms that use multi-factor authentication or other secure login methods usually score high in our reviews.

Regular Security Updates and Patches:
Staying updated is key to staying safe. We evaluate how frequently the platform updates its security measures. Regular updates and patches indicate that the platform takes user security seriously.

Compliance with Industry Standards & Regulations:
Following the rules is a non-negotiable in our book. We check if the platform complies with industry standards and regulations. Those that do, give us, and you, an added layer of assurance.